Meet the team

The Smartr365 Senior & Leadership Team

Conor Murphy - CEO
Conor Murphy
Chief Executive Officer
Matthew Adams - CTO
Matthew Adams
Chief Technology Officer
Billy Grimley - CCO
Billy Grimley
Chief Commercial Officer
Grant Elliot - FD
Grant Elliott
Finance Director
Jens Wikholm - Director of design and experience
Jens Wikholm
Director of Design & Experience
Thora Kehoe - PM
Thora Kehoe
Product Manager
Steve Mazey - Head of Engineering
Steve Mazey
Head of Product Innovation
Team Bios

Let’s take you through our Smartr365 key milestones. We are so proud of our achievements!


Smartr365 released SmartrInsights, leveraging best-in-class software to give brokerages unparalleled access to their mortgage case data for reporting, reconciliation and compliance
Halifax one click DIP
Smartr365 announced the second stage of its integration with Halifax Intermediaries, allowing one-click DIPs and application submission for all mortgage products
May 2021
Smartr365 acquired its 1000th user
Barclays DIP Integration
Smartr365 announced its latest lender integration with Barclays, allowing for streamlined DIPs and application submission
Smartr365 introduced SmartrRetain, the platform’s automated re-mortgage tool to keep clients engaged and connected through the life of their mortgage deal
HomeBuyer App
Smartr365 launches the industry-first HomeBuyer app which allows borrowers to scan a QR code or Near-Field Communication (NFC) chip in an estate agent window or on a property search site, before automatically and remotely sharing their details with a mortgage broker to begin the application process
Halifax Integration
Smartr365 announced the first stage of its integration with Halifax Intermediaries, allowing one-click DIPs and application submission for re-mortgage products
Smartr365 introduced SmartrTalk, allowing users to call, screenshare and video chat directly from within the Smartr365 platform
January 2021
Smartr365 acquired its 500th user


Digidentity Exclusive
Smartr365 and Digidentity announced their exclusive partnership, meaning Smartr365 is the only platform in the mortgage market able to offer Digidentity’s market-leading electronic ID verification service
Smartr365 announced its integration with Barclays, enabling automated application data submissions to the ‘big six’ lender
September 2020
Smartr365 acquired its 250th user
Needs and Preferences
Using the ‘You Asked, We Built’ approach, user feedback from multiple cross-network workshops was the basis for the new launch of a detailed Needs and Preferences feature for mortgage and protection cases, providing users the capability to track the ‘why’ behind the advice
Tasks and Notifications
Smartr365 launched Tasks and in app notifications so that the system can track user ‘To Do’ lists, leaving advisors free to focus on the advice process
You Ask, We Build
Smartr365 launched its ‘You Ask, We Build’ user feedback commitment, encompassing its user-first approach to feature development, beginning with improvements to the client portal experience for fact finding and document uploads
End-to-end frictionless
Smartr365 became the first platform to push for end-to-end frictionless mortgage applications, working with several lenders and tech houses to drive the future of the mortgage industry
Full commercial launch
Smartr365’s full commercial launch
Mortgage Brain
Smartr365 integrated with Mortgage Brain
ISO / IEC 27001 certification
Smartr365 achieved ISO / IEC 27001 certification demonstrating that the Smartr365 platform is meeting the requirements of ISO27001:2013 standard.


Smartr365 integrated Legal & General’s mortgage criteria search tool SmartrCriteria as the first external sourcing system accessible through Smartr365
Fact Find Update
Smartr365 launched a series of updates to the FactFind, making the form instinctive based on the needs of the client and mortgage type
Suitability Letter Generator
The Suitability Letter Generator came onto the Smartr365 platform.
Smartr365 gave users access to Twenty7Tec, expanding the range of sourcing tools available on the platform
Launch or Mortgage KanBan
The Mortgage Kanban was launched.


Client Docustore Lunch
Smartr365 delivered the first in a series of major functionality updates with the release of a complete platform redesign, a new user experience for Smartr365 users in the through the Document Store, and the creation of a dedicated Introducer Portal
Client portal launches
Smartr365 launched its client portal, making it quick and easy for borrowers to progress and keep an eye on their mortgage application
Legal & Generals Invests in Smartr365
Legal & General’s fintech business made its first investment in Smartr365, purchasing a £3m minority stake investment in the platform. As of May 2021, Legal & General’s total investment in Smartr365 stands at £8.5m
Industry first lender integration
Smartr365 announced an industry-first API integration to Halifax, the largest mortgage lender in the UK. This shook up the whole industry and opened everyone’s eyes to the benefits that technology could deliver


Smartr365 receives its first VC funding.
Smartr365 received £1m in early-stage funding from Fig VC in December 2017 to continue to build the Smartr365 team and platform


Conor Murphy founds Smartr365
Conor had a vision for a fully connected mortgage platform, revolutionizing the mortgage journey from end to end, and bringing all relevant services – ID, income and address verification, fact find, sourcing, submission and retention – into one place, delivering maximum value to three key user groups: Advisors, Introducers and Clients. From this vision, Smartr365 was born


Conor Murphy founds Capricorn Financial
Capricorn Financial is London’s premier performer in providing mortgage and property finance to high-net-worth clients in the UK and internationally. Capricorn Financial currently facilitates £2bn per annum in lending